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SuperVista North America, Inc.

Data Security

Data Protection Officer

Statutory Data Protection Officer.  We have appointed a data protection officer for our company. 
Frank Steinbrügger 
RT Date & IT Consulting GmbH 
Gravenreutherstr. 2 
95445 Bayreuth 
Telephone: 0921 - 7894488 
E-Mail: datenschutz@rtdata-it.de

1. General Data Protection Regulation (DS-GVO) EU and Federal Data Protection Act (new)

Privacy and data protection have long been a very sensitive topic. As for brillen.com, we have been under the strictest of Data Security regulations GENERAL DATA PROTECTION REGULATION (GDPR) that is in existence to date.  In fact, California is only recently been slated to enact the CALIFORNIA CONSUMER PRIVACY ACT (CCPA) January 1, 2020, which is the most similar law to GDPR.  Therefore, brillen.com has the protection of your data and your privacy among our highest priorities. You can be sure that no employee of brillen.com will ever ask you for your Social Security Number or passwords. We collect your personal data in accordance with the applicable statutory provisions and use these primarily for the establishment, implementation and execution of our contractual relationship. The duration of the data storage depends on the legal regulations and on the fulfillment of our satisfaction guarantee and the periods of the legal warranty. We only use the data which you expressly inform us or in whose collection you voluntarily participate (eye test, etc.). You may at any time request that we stop sending our newsletter or deleting your data altogether. Just write an e-mailcancellation@brillen.com . For general questions about data protection, please use the e-mail address datenschutz@supervista.de .

2. SSL encryption

At brillen.com you view our website safely. When you enter your details or place an order, you do so only through our SSL-encrypted pages. The transfer of the data of their ordered glasses to the production also takes place via encrypted data lines. Please also take precaution with security of your data and access to your computer.

3. Passing on to third parties

We use and pass your personal information collected in accordance with the law, such as for principally the justification, execution and processing of your website browsing and order. Including the passing of your information on to third party service providers for the purpose of processing your order. These third parties however are only given limited relevant personal information to fulfill your order (for e.g. name and address details). Credit checks are always conducted by our contractor in the case of a purchase on account in order to protect our legitimate interest. Please read in addition point 4 about our privacy policy.

4. Your data

You have the right to be informed about the personal information, which we have collected, at any time, as well as request for the data to be processed, blocked or erased. Our customer service is always at your disposal. Write us an email, a letter, or send us a fax in case you have any unanswered questions.

5. Cookies

In order to secure your session and make our website work more efficiently for you, this system places a cookie on your browser when you enter our website. Additionally, this enables us to further enhance our services and improve the operation of our website. Small text files are stored on your computer. These co-called session cookies are only temporarily limited in the time of your visit on our brillen.com website and are deleted from your hard drive at the end of your browser session.

However, some cookies remain on your computer (permanent cookies) and enable the recognition of your computer upon your next visit on our brillen.com website. Most of the cookies are accepted by your browser and temporary and permanently cookies can be allowed or banned, independent from each other. Cookies must be allowed on your browser, in order to ensure you a maximal shopping experience, otherwise due to technical difficulties purchasing an item wont be possible. Data protection and safety is even here guaranteed because the information collected on our behalf, is anonymous and does not personally identify you. In addition, information will not be passed on to third parties.

We use website cookies in several areas of the website. These are intended to make the user experience of websites more comfortable. Website cookies are text files that are stored by your browser on your computer. Many of those are called session cookies. Furthermore there are some long-lasting cookies, which can be used to recognize you as a returning visitor. These cookies do not contain any malicious software and cannot be assigned by us to certain persons. No matching of that cookie data with other data sources is made at any time.

The following cookies are in use for tracking the target traffic by this website:

Last Click (for session timeout, storage time: one session) Session Cookie (for session identification, storage time: one session)

Profile cookie (for recognition of new and returning customers, storage time: 12 months / 1 year))

If you do not want to be specifically tracked for our services you can disagree, appropriately limit or delete your cookies acceptance. This is done through your browser settings. Here you can also define whether cookies should be set or not.

However, if you deactivate cookies, you might not be able to make full use of all the functions on this website.

In order to reset or to deactivate any mobile in-app tracking we suggest you to reset your device advertising IDs or to deactivate the advertising ID tracking, to do so:

Apple iOS:

To turn the advertising ID tracking on or off

  • From the Home screen, tap Settings > Privacy > Advertising.
  • To limit ad tracking, tap the Limit Add Tracking switch to turn on or off.

To reset your advertising ID

  • From the Home screen, tap Settings > Privacy > Advertising.
  • To reset advertising identifiers, tap Reset Advertising Identifier then tap Reset Identifier.

Google Android:

  • To turn the advertising ID tracking on or off Tap the menu icon to display the apps list.
  • From the available apps list, locate and tap the Google Settings icon.
  • Tap the Ads option from the Google Settings interface.
  • Once the Ads window comes up, tap Opt out of interest-based ads.

To reset your advertising ID

  • Tap the menu icon to display the apps list.
  • From the available apps list, locate and tap the Google Settings icon.
  • Tap the Ads option from the Google Settings interface.
  • Once the Ads window comes up, tap Reset advertising ID.
  • On the Reset advertising ID confirmation box, tap OK to provide your consent to reset your Google advertising ID.
  • Once done, your new Google advertising ID would appear at the bottom of the interface.

Windows Phone:To turn the advertising ID tracking on or off

  • Go to Settings > system > advertising ID.
  • Toggle the Advertising ID switch to On or Off.

To reset your advertising ID

  • Go to Settings > System > advertising ID.
  • Tap the Reset your advertising ID button Cookies

6. Pixels

We use so called "tracking pixels", in order to find out more about the behavior of customers, who visit our website, which enables us, as a result to continue improving ourselves along with our website. If you click on our website and land on our homepage, a tracking pixel is automatically downloaded from a server and this informs us about the IP address or cookie ID you are using.
This enables us to see, which web pages of the website have been viewed by the customer along with what he/she did and gives us the opportunity to get to know more about our customers and helps us to continuously enhance our website and improve your shopping experience. The Data protection provision also applies here.
You can avoid tracking pixels with the use of tools such as Adblocker. Our newsletter will eventually also make use of this tracking pixel technology. You can reject these by changing your email settings, so HTML is no longer shown, or just read your emails offline.

7. Our internet website and our data process

The contract text will be saved and the ordering data along with the Terms and Conditions will be sent to you via email. The Terms and Conditions can also be seen on our internet website. You can review all your previous orders in your customer account. Information is automatically stored in our server log files, which your search engine or browser transmits to us. The information collected, is anonymous and does not personally identify you as well as there being no connection between the information collected and the origin of the data. All the data exclusively serves the purpose of statistical evaluation and are immediately erased afterwards.

8. Terms and Privacy

When ordering your contract data will be stored and sent to you as order data by e-mail. A sale is always under the inclusion of our terms  and conditions and our privacy policy. The terms and conditions and our privacy policy are available at any time on our website.

Informativa Privacy occhiali24.it

9. Newsletter

When registering for our newsletter, your email address is used for only our own advertising-purposes, until you unsubscribe from the newsletter. No further information will be collected and your email address will not be passed onto other companies. You can unsubscribe from the newsletter at any time by sending an email to widerruf@supervista.de. If the user provided information constitutes a breach of law, the user will then indemnify the provider and will bare the incurred costs for the provider, including the legal defense. This doesn't apply if the user isn't responsible for this.

10. Web analysis services and the creation of a pseudonymous profiles for the Web analytic

10.1. Google Analytics uses this website, a web analysis service of Google Inc. (“Google”)

Google Analytics makes use of so-called “cookies”, text files, which are saved on your computer and makes an analyses of the use of the website possible. The information on your usage of this website, gathered by means of cookies, is usually transferred to a Google server in the USA, where it is stored. If IP anonymising has been activated for this website, your IP address will, however, first be truncated by Google within a state of the European Union or a Contracting State to the European Economic Area Agreement. Only in exceptional cases, the full IP address is sent to a Google server in the USA and truncated there.

Google uses this information on behalf of the operator of this website to evaluate your usage of the website, compiling reports on website activities and provide the operator of this website with other website activity and internet-related services. The IP address transferred by your browser to the Google Analytics service is not associated with other data held by Google.You may refuse the storage of cookies by selecting the appropriate setting in your browser; however, we point out that, in this case, you may not make full use of all functions of this website.

You may also prevent the gathering of data (including your IP address) regarding your usage of the website by Google, generated by cookies, and the processing of these data by Google, by downloading and installing the browser plugin available at the following link http://tools.google.com/dlpage/gaoptout?hl=de.  (which link is better for USA ?) (https://tools.google.com/dlpage/gaoptout)

In view of the discussion on the use of analytical tools with complete IP addresses, we would like to point out that this website uses Google Analytics with the extension "- anoymizelp()" so that IP addresses are only processed further in abbreviated form to prevent them being directly linked to a particular individual.

10.2. Data is collected and stored on this website through Addthis, a web analysis service of the provider Privacy AddThis, 8000 Westpark Drive, Suite 625, McLean, VA 22102 USA, which with the use of Pseudonym creates user profiles. These user profiles are used to analyze the customers visiting behavior and are analysed in order to optimize the website.

Cookies can be used for this. These are small text files, which are locally stored on the users browser when they enter our website, enabling us to recognize the user by their second visit on our website.

The Pseudonym user profiles are made by the provider of Pseudonym, without a separately issued explicit authorization of the person concerned and without personal data.

You can object the data collected and stored for the use of web analysis anytime with future effect by clicking on the "Opt Out"-Button on the following page: http://www.addthis.com/privacy/opt-out

11. Facebook and it's functions

We use plugins on our website (so-called „social Plugins“) from Facebook.com, which are operated by Facebook.Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA. This is recognizable through a white “f” on a blue tile alternatively a 'thumbs up' sign.

Our website consists of such Plugins and when visiting our website, your browser sets up a direct link to the Facebook server. The content of the plugin is passed by Facebook directly to your browser and integrated. We have no influence over the extent of the data, which Facebook obtains with the help of this plugin.

“Link to Facebook with the corresponding information”

Facebook obtains information through the integrated plugin, such as which webpages the customer will be clicking on during his visit on the internet website (URL).

If you have an account by Facebook and you are logged in, Facebook can then associate your visit by brillen-eyewear.com with your Facebook account. Equally by the interacting with the plugins, when for example, making a comment or pressing the “like” button, the content information will also be passed directly to Facebook and saved from your browser. Logging out prevents the allocation of the data to the facebook-profile. You can find more information about facebooks use and processing of your information, their reasons and the scope of data collection, your rights and ways of selecting the appropriate settings on your browser in order to better ensure your privacy by Facebooks privacy notice.

12. Evaluation

At brillen.com it is possible to rate and comment on our products. The misuse of this opportunity to post illegal or promotional content is prohibited. By law, we are required to immediately delete unlawful and promotional content as soon as we learn of it. If the content provided by the user constitutes a violation of the law, the user releases the provider from any liability and assumes all costs incurred by the provider, including legal defense. This does not apply if the user is not responsible for this.

13. Offer pages

By submitting our offer forms, you agree that your personal data will be forwarded to brillen-eyewear.com for contacting.

13. Remintrex

Remintrex is an advertising analysis service, which is used by SmartUp Venture GmbH, based in Adalbertstraße 5, 10999 Berlin on behalf of cooperation partners. Remintrex will only be used if you have allowed e-mail advertising on the part of a cooperation partner, eg in the context of a registration in an advertising offer such as portals, sweepstakes or surveys, and on the other hand have expressly agreed that Remintrex will be used. With Remintrex it is possible for the cooperation partner to send advertising emails that take into account the user behavior on this website.

Remintrex uses cookies, which are set, for example, in advertising offers such as portals, sweepstakes or surveys for the express consent of the participants to the organizer of the promotional offer by the respective organizer.

As a result of the cookie, when visiting this website, SmartUp GmbH as the data processor of the cooperation partner is informed that you (ie a user with the ID stored in the cookie) visited the site, for which product you were interested and if it was a contract has come. Subsequently, the information is stored on a server of the SmartUp GmbH as an order data processor of the cooperation partners, specifically for each cooperation partner separately. Based on the information provided, SmartUp will be able to send you promotional emails on behalf of the cooperation partners - assuming that you have an advertising permission for e-mail advertising - that take into account your user behavior and thus your interests.

The information transmitted through the cookies is used exclusively for advertising in which products are presented that are distributed on our site.

If you have no further interest in an analysis by Remintrex, you can delete the set cookie at any time via your browser. Instructions can be found in the help function of your browser.

14. Adroll

While browsing www.brillen-eyewear.com, advertising cookies are stored on your computer. This is so we better understand your interests. With AdRoll, our partner for display ads, we can then present retargeting advertising on other websites according to your previous interaction with www.brillen-eyewear.com. The techniques used by our partners do not collect personal information such as name, e-mail address, address or telephone number. On this page , you can unsubscribe from targeted advertising by AdRoll and its affiliates.

14. Telephone tracking

Our website uses a service of Matelso GmbH, Stuttgart. If you call on a number dialed by Matelso, information about the call will be transmitted to a web analytics service we use (eg Google Analytics). Matelso also reads cookies set by our analytics service or other parameters of the website you visit, such as referrer, document path, remote user agent. The information will be processed by Matelso according to our instructions and stored on servers in the EU. You can prevent the storage of cookies by setting your browser software accordingly; however, we point out that in this case you may not be able to use all functions of this website in full.

15. AdDefend

SuperVista AG uses AdDefend, a service of AdDefend GmbH, Borselstrasse 3, 22765 Hamburg, to display advertising. This service uses cookies to determine if you have visited a website before. You can object to the use of these cookies by AdDefend at any time by using the opt-out option at https://www.addefend.com/en/opt-out/ .

15. Messaging services

By sending a start message to brillen-eyewear.com (hereinafter referred to as sender), in accordance with Art. 6 (1) lit. a DSGVO that the sender uses my personal data (eg name and surname, telephone number, messenger ID, profile picture, messages) for direct communication and the required data processing using the selected messenger. To use this service, an existing messaging account is required at the respective provider.

Responsible provider of the messenger is at

I am aware that the respective provider receives personal data (in particular metadata of communication), which are also processed on servers in countries outside the EU (eg USA), in which no adequate level of data protection can be guaranteed. However, Whatsapp Inc and Facebook Inc are certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation. Further information can be found in the above privacy policy of the respective messenger. The sender has neither exact knowledge nor influence on the data processing by the respective offerer.

Your consent to this data processing is always revocable by entering "STOP" in the respective messenger.

In order to have all data stored by you with our service provider removed, send a message with the text "DELETE ALL DATA" via your messenger.

To provide this service, the technical service provider WhatsBroadcast GmbH, Herzog-Heinrich-Str. 9, 80336 Munich as a processor of the consignor used.